How each claim is supported:
Tap any marked phrase for its source.
Section 1 of 9
How this industry makes money
In one sentence
A fund manager raises money from investors, buys companies, improves them and sells them. It earns a yearly management fee, usually a percentage of the money committed, and a share of the profit above a set return, called carried interest. Fees pay for the firm. Carried interest is where the partners make most of their money.
Five pools of money decide how a fund does.
| Pool | What it is | Who controls it |
|---|---|---|
| Deal work | The cost of finding, screening and checking companies to buy | The firm |
| Company profits | The earnings growth the firm creates while it owns a company | The firm and each company's management |
| Exit price | The multiple of earnings a buyer will pay at sale | Buyers and public markets |
| Borrowing | The debt used to buy companies, and its cost | Lenders |
| Fundraising | Investors' willingness to commit to the next fund | Investors, based on results |
Venture funds work the same way, with less borrowing and more weight on a few very large wins.
The exit price is the pool AI moved first. Software has been one of private equity's biggest bets for years. At TPG, software is 18% of the private equity business's assets; at Blackstone it is 6% of all assets, by the firms' own figures. Where a buyer thinks AI could do what a company sells, the multiple it will pay falls, whatever the company's current profits.
Section 2 of 9
Where AI touches the economics
In one sentence
Deal work: faster first reads, same judgment. Firms use AI to screen targets, summarize data rooms and compare contract terms. Fund managers rank this as their clearest return from AI. The saving is in analyst time. It becomes money only if the team covers more deals with the same people, or grows more slowly than it would have. Otherwise it is capacity, not cash.
Company profits: real, but mostly costs so far. Firms are pushing their companies to use AI in customer service, sales, pricing and software development. So far the benefit is mostly lower costs, and nearly 40% of fund managers did not expect a material financial effect in 2026. Expect a year or more before it shows in earnings.
Exit price: the largest and fastest effect. Software stocks fell almost 30% in five months to February 2026. That repriced private companies too, because buyers set their price by public comparisons. Some firms are now moving money toward businesses they see as less exposed.
Borrowing: lenders are asking the same question. Private credit funds that lend heavily to software fell further than others. A company whose lender now doubts its future will pay more to refinance.
Fundraising: investors want proof. Investors will ask how a fund judged AI risk in its last deals, and how it created value with AI in its companies. A fund with a clear answer raises money more easily.
Section 3 of 9
What is already happening
In one sentence
| Who | What they did | Reported result | What the source does not show |
|---|---|---|---|
| EQT (2022) | Built its own system, Motherbrain, which tracks more than 10 million companies to find deals | Pivotal in nine of more than 60 venture investments; one was later sold for $700 million | How the other investments were found, or what the system cost |
| Vista (2025) | Required each portfolio company to set AI goals and put a figure on the benefit | Goals set as part of yearly planning | The results in dollars |
| Dealmakers (Deloitte, 2025) | Surveyed 1,000 corporate and private equity dealmakers | 86% use AI in deal work; 88% of private equity firms had spent $1 million or more | Whether it improved returns |
| Portfolio companies (Bain, 2024) | Surveyed investors managing $3.2 trillion | About 20% of portfolio companies had AI in use with clear results | Which kinds of company, or how large the results |
| Buyers of fund stakes (Bloomberg, 2026) | Priced stakes in tech-heavy funds after the software selloff | Discounts rose from about 5% to as much as 20% | Non-public deals, reported by people familiar with them |
Two patterns stand out. The clearest gains so far are in finding and checking deals. And the clearest financial result of AI in private markets was a loss of value, when buyers repriced companies they thought AI could replace.
Section 4 of 9
What could change next
In one sentence
Scenario 1: The repricing spreads beyond software. Buyers and lenders start marking down business services, data and information companies too. Assumes: AI tools keep taking on work those companies sell. Signal to watch: discounts on fund stakes rich in business services, and lenders repricing loans in those sectors. Last checked: September 2026. The discounts reported so far are in tech-heavy portfolios. Bank analysts estimate 25% to 35% of private lending is exposed to AI, with defaults as high as 13% in a worst case.
Scenario 2: Deal work stops being an edge. Every firm uses similar AI tools to read deal papers, so speed and coverage no longer set firms apart. Assumes: the tools keep getting cheaper and more alike. Signal to watch: shorter sale processes, and sellers' advisers supplying data rooms built for AI as standard. Last checked: September 2026. Adoption is already near universal among large dealmakers.
Scenario 3: Investors ask for proof. Investors in funds start asking how much AI actually added to company profits. Assumes: after two years of promises, investors want numbers. Signal to watch: AI questions in investors' due diligence questionnaires, and funds reporting AI's effect on earnings. Last checked: September 2026. Some firms ask their companies for AI goals in dollars, but public reporting of results is rare.
All three reward the same preparation: a written test of AI exposure for every company and every deal, and dollar goals for AI in the companies most likely to gain.
Section 5 of 9
Who gains and who loses
In one sentence
Gain: large firms with their own data and operating teams. They can build tools, share what works across many companies, and ask each company for measured results.
Gain: buyers with cash when others must sell. Funds and investors who can buy stakes at a discount from others under pressure pick up assets cheaply.
Gain: companies AI makes stronger. Businesses with their own data, a physical service or a regulated position are harder for a general AI tool to copy, and some firms are shifting money toward them.
Lose: funds that bought exposed software at high prices with heavy debt. They face lower exit prices and tougher lenders at the same time.
Lose: smaller venture funds competing for AI deals. In the first quarter of 2026, AI companies took 80% of global venture money, and four companies took 65% of all of it. Smaller funds are priced out of the leading companies and must find value elsewhere.
Mixed: the companies in the portfolio. Most are still testing AI, and only about one in five had clear results in 2024. Their managers face pressure from owners to show gains before the tools are ready.
Section 6 of 9
Where to look before you invest
In one sentence
| Where | Prerequisite | Cost range for a fund managing $500 million to $5 billion | Most common reason it fails | Pitch you will hear |
|---|---|---|---|---|
| An AI exposure check on every holding and every new deal | A short, repeatable test, reviewed by someone who knows the customers | Mostly staff time, plus $50,000 to $150,000 of outside help in year one | Done once as a slide, not asked before every price | "An AI risk score" that does not show its method |
| AI tools for deal work | Clean past deal files, a rule on what goes into outside tools, and a named person who checks summaries | $100,000 to several hundred thousand dollars a year | Stalled by data security worries, the top barrier dealmakers report | "Cut diligence time in half" |
| A measured AI program in selected companies | One owner per company, a goal in dollars, a check each quarter | Budgeted per company, not per fund | Every company told to "do AI", with nothing measured | "One platform for the whole portfolio" |
| True statements about the firm's own AI use | A record of what the firm actually uses AI for | Mostly compliance time | Marketing claims more than the firm does, which the regulator now checks | "Show investors you are AI-first" |
The cost ranges are illustrative and will be replaced with reviewed figures. The order matters more than the amounts: check exposure first, because it protects value you already own.
One test before any contract. Ask the vendor to run its tool on a closed deal and compare its output with what your team produced.
Section 7 of 9
Up and down the chain
In one sentence
Investors in your funds. Pension funds, endowments and family offices are asking how managers judge AI risk and create value with it. Their answers shape the next fundraise.
Lenders. Private credit funds that lend to software companies were repriced sharply in early 2026, and the most exposed did worst. Expect lenders to ask about AI exposure before they refinance, and to price it in.
The companies you own. Every portfolio company sits in an industry of its own. The guides for those industries show how AI reaches each one, and are worth sharing with each company's management.
Advisers. The lawyers, accountants and consultants on every deal are changing how they work and bill.
Section 8 of 9
Questions for your team
The same ground, for whoever owns each answer. Bring them to your next leadership meeting.
Ask managing partner
Which portfolio companies are most exposed to AI doing what they sell, and what is the plan for each?
A good answer
A ranked list with a named owner and a plan per company.
Push back if you hear
“Most of the companies are not software.”
Ask deal lead
How did the last three deals price AI exposure?
A good answer
A written test in each memo, with its effect on price.
Push back if you hear
“It was discussed at the investment committee.”
Ask operating partner
Which companies have a dollar goal for AI, and how did each do last quarter?
A good answer
Named companies, goals and results.
Push back if you hear
“Everyone is using it.”
Ask cfo or fund controller
How would a 20% discount on the fund's tech-heavy holdings change reported value and the next fundraise?
A good answer
A number, by fund.
Push back if you hear
“The marks are fine.”
Ask chief compliance officer
Is every statement about the firm's AI use in marketing and investor materials true and documented?
A good answer
A checked list, reviewed each quarter.
Push back if you hear
“Marketing handles that.”
Ask investor relations
What are investors asking about AI, and what is the firm's answer?
A good answer
The questions logged, and one agreed answer.
Push back if you hear
“Nobody has asked yet.”
Section 9 of 9
What changed
In one sentence
September 29, 2026: first published.
Q1 2026 (reflected at launch): AI took 80% of global venture money, with four companies taking 65%. Affects section 5.
February 2026 (reflected at launch): software stocks fell almost 30% from October 2025, and the discount on tech-heavy fund stakes rose to as much as 20%. Affects sections 2, 3 and 4, and changes the guide's main conclusion: the fastest financial effect of AI on funds has been on exit prices.
November 2025 (reflected at launch): the SEC named advisers' statements about AI as an exam priority for 2026. Affects section 6.
Decision exercise
Write your prediction and one line of reasoning before you compare it with the guide.
Sources
Bain & Company and StepStone Group, 2026 Private Equity GP Outlook2026
Bain & Company, Private Equity Midyear Report 20262026
Bank for International Settlements, Private credit's software lending meets AI disruption (Quarterly Review)March 16, 2026
Bloomberg, AI disruption fears prompt scrutiny in hot private markets tradeFebruary 25, 2026
S&P Global Market Intelligence, Private equity's volume of software deals slowed as AI risks grewFebruary 13, 2026
CNBC, Private credit stocks plummet on concern about exposure to software industry disrupted by AIFebruary 3, 2026
Deloitte, 2025 GenAI in M&A SurveyOctober 9, 2025
Private Equity International, Better dealmaking through data (on EQT's Motherbrain)July 2022
Crunchbase, Q1 2026 shatters venture funding recordsApril 1, 2026
Harvard Law School Forum on Corporate Governance, 2026 SEC exam priorities and implications for investment advisers and fundsDecember 14, 2025